Hello,
Hello,
Hello,
I'm hari
I'm hari
I'm hari
I turn complex product problems into experiences millions actually use.
I turn complex product problems into experiences millions actually use.
I turn complex product problems into experiences millions actually use.
Previously CARS24 · ZEE5 · HDFC · NISSAN Digital
Previously CARS24 · ZEE5 · HDFC · NISSAN Digital
Previously CARS24 · ZEE5 · HDFC · NISSAN Digital


MY
Works
MY
Works
Industrial Projets
Industrial Projets
Industrial
Projets




Odometer Fraud Check
Odometer Fraud Check
Odometer Fraud Check
Mobile
Mobile
Desktop
Desktop
Inspection
Inspection
VAS
VAS
32K+ monthly active users with 37.5% conversion rate
32K+ monthly active users with 37.5% conversion rate
32K+ monthly active users & 37.5% conversion rate
₹2Cr+ annual revenue and increased average order value by 50%
₹2Cr+ annual revenue & increased avg. order value by 50%
₹2Cr+ annual revenue and increased average order value by 50%
Reduced manual inspection costs by 25%
Reduced manual inspection costs by 25%
Reduced manual inspection costs by 25%




Post Delivery Revamp
Post Delivery Revamp
Post Delivery Revamp
Mobile
Mobile
CX
CX
Delight
Delight
VAS Services
VAS Services
Increased feature engagement by 60%
Increased feature engagement by 60%
Increased feature engagement by 60%
Drove 40% uplift in value-added services revenue
Drove 40% uplift in value-added services revenue
Drove 40% uplift in VAS revenue
Reduced customer support tickets by 15%
Reduced customer support tickets by 15%
Reduced customer support tickets by 15%




ILT20 - Season 2
ILT20 - Season 2
ILT20 Season 2
Mobile
Mobile
PWA
PWA
Gamification
Gamification
User Engagement
Engagement
Reached 3.2M users with 2X higher session retention
Reached 3.2M users with 2X higher session retention
Reached 3.2M users with 2X higher session retention
Achieved 65% returning user rate across multiple matches
Achieved 65% returning user rate across multiple matches
Achieved 65% returning user rate
30% Uplift in viewership through the sticky scorecard widget
30% Uplift in viewership via the sticky scorecard widget
30% Uplift in viewership through the sticky scorecard widget




Sorted.News
Sorted.News
Sorted.News
Mobile
Mobile
Desktop
Desktop
AI
AI
News OTT
News OTT
Reduced time-to-content from 45s to 8s through optimized AI search
Reduced time-to-content from 45s to 8s via AI search
Reduced time-to-content from 45s to 8s through optimized AI search
Built design system adopted across 15+ screens for consistent user experience
Built design system adopted across 15+ screens for consistent user experience
Built design system adopted across 15+ screens for consistent user experience




FASTag Revamp
FASTag Revamp
FASTag Revamp
Mobile
Mobile
Fintech
Fintech
Revamp
Revamp
My SKILLS
My SKILLS

Experience Design

Interaction Design

Visual Design

UX Research

Responsive Design

AB Testing

Motion Design

Illustration

Experience Design

Interaction Design

Visual Design

UX Research

Responsive Design

AB Testing

Motion Design

Illustration
trusted
trusted

Technology Manager @NDI
It means a lot to know that we were able to make your internship time with NDI well worth it!. Thanks to the team for putting effort into mentoring and supporting Hari through this period. Wishing you the very best!

UX Manager @ABFRL
It was absolute pleasure to guide you in your efforts. Keep working hard on your skills and keep growing. All the best for everything that you wish to achieve. 👏👏👏

Product Designer @ZEE
Working with Hari at Zee was a pleasure. His commitment to improvement, proactive problem-solving, eagerness to learn, and collaborative spirit resulted in impactful designs for the ZEE5 platform.

UX Designer | Ex-NDI
Harikrishna Das was an outstanding intern at Nissan Digital, excelling in identifying business needs, developing user interview protocols, and collaborating effectively. Talented, driven, and eager to learn, he is highly recommended for any role.

Director of PD @Zee5
Calm and clear on his design process, his learning to understand business goals, exploring solutions by driving them through key user journeys, that are informed by data and backed up by research is so valuable. Always eager to learn and share it with peers is well apprised.

DS Lead @CARS24
Harikrishna is a designer who not only solves problems but elevates the entire design process. He pushes boundaries, challenges norms, and brings fresh, thoughtful perspectives. His attention to detail, strong grasp of design systems, and user-centered mindset left a lasting impact on our team and product.

Technology Manager @NDI
It means a lot to know that we were able to make your internship time with NDI well worth it!. Thanks to the team for putting effort into mentoring and supporting Hari through this period. Wishing you the very best!

UX Manager @ABFRL
It was absolute pleasure to guide you in your efforts. Keep working hard on your skills and keep growing. All the best for everything that you wish to achieve. 👏👏👏

Product Designer @ZEE
Working with Hari at Zee was a pleasure. His commitment to improvement, proactive problem-solving, eagerness to learn, and collaborative spirit resulted in impactful designs for the ZEE5 platform.

UX Designer | Ex-NDI
Harikrishna Das was an outstanding intern at Nissan Digital, excelling in identifying business needs, developing user interview protocols, and collaborating effectively. Talented, driven, and eager to learn, he is highly recommended for any role.

Director of PD @Zee5
Calm and clear on his design process, his learning to understand business goals, exploring solutions by driving them through key user journeys, that are informed by data and backed up by research is so valuable. Always eager to learn and share it with peers is well apprised.

DS Lead @CARS24
Harikrishna is a designer who not only solves problems but elevates the entire design process. He pushes boundaries, challenges norms, and brings fresh, thoughtful perspectives. His attention to detail, strong grasp of design systems, and user-centered mindset left a lasting impact on our team and product.
let's work
let's work
together
together
Send Me a Message
Navigation
Case Studies
© 2026 – HarikrishnaDas
Navigation
Case Studies
© 2026 – HarikrishnaDas
Navigation
Case Studies
© 2026 – HarikrishnaDas